MacGillivray and Lee, Inc., founded in 1998 has established a solid reputation as a team committed to delivering results for organizations needing to penetrate new markets and leverage existing relationships. We developed a formula and style to uncover and engage decision makers of Fortune 1000 companies. Our methodology and proven ROI positions us as leaders in the "lead generation" business.
Our methodology includes the following three major components:
- Seasoned, sales professionals
- Solid process comprised of strategy, focus and persistence
- Commitment to achieving the desired results
Our Sales Professionals do make a difference
By carefully matching product, industry and target market experience to the dynamics of the task, ML assembles the team best suited for your project. Our senior-level sales professionals have a proven track record working for companies like IBM, Honeywell, Citibank and Sybase. Most average at least 10 years of experience calling on Fortune 500 companies, which contributes greatly to our success. Not only are we adept in selling sophisticated products and services, but we have the "know how" and the persistence to navigate complex corporate structures to reach the right decision makers. It's at this very point, where the relationship with the prospect is established, that you want seasoned sales people making that connection.
Engineering Process For Success
While we customize our services based on every client's unique needs, our practice is based on several cornerstone methodologies. We carefully examine the current sales cycle, model, territories, scripts, databases, lists, marketing collateral, product and service offerings, target audience, market segment and, ultimately, the desired ROI. All of these components are synthesized to develop a comprehensive strategy used to develop a successful telesales campaign. Based on the strategy, the detailed process for the campaign is formulated. Of course, this process is continually evaluated and enhanced as needed during the implementation stage to ensure maximum results.
Committed to Results
We know what it's like to have to make your number. We've been there. We know it takes a commitment to staying focused as well as the determination to go that extra mile. Whether it means dissecting the key motivating factors of the targeted senior-level executives or making thirty calls in a single day in hopes of catching the decision maker at his desk, we do whatever is necessary to make things happen. Simply put, we are committed to delivering results.